BOUTIQUE rclectic fashion store, usually an independant with intimate atmosphere and high levels of service .. the Fashion Handbook

BIRTHDAY FUN

i definately think we should focus on the birthday aspect of the expansion of coco tang. everything seems to relate to it at the moment!

69 magazine kept mentioning their own birthday in the last issue of their magazine and they are a significant contact for Tang in terms of promotion around the east midlands - lets make them want to promote us!
Also - London Fashion week had its 25th anniversary this year which was highly significant and the Clothes Show Live is turning 21!!

I <3 OUR BLOG

Literally love this blog so far, its my ideal collection of fashion images and themes and im so excited to take influence for our project. next stop...watch pans labrynth and other fun movies about fairytales :) COULD THIS BRIEF BE BETTER?! going into kitsch to try and do an interview today so fingers crossed...
ill let you know how it goes x

Mary Kate

Rich gold mirrors, big classy dresses

I love the crown and the red hair. Perf.

This one is like the before shot for the Rodarte shoot which I adored. She looks so sweet and innocent.

Amazing dress, rough background fits Coco Tang to the tee.

This ones more of a circus theme but still adorable. Over exaggerated dresses are what we want.

Masquerade balls portray the wealthy, classy, sophisticated. Spot on M-K.

Okay so yes we LOVE Mary-Kate. These images are perfect and fit the elegant, sophisticated fantasy world that we want to be incorporate into our theme.

Ref: Weheartit.com

Yes, I do heart it.

Just found the most amazing site with the most amazing images. These are a few of my favs that relay back to our theme of fairy tale. Hope you like as much as us!

French Vogue

I came across these on Rag Pony. It fits the theme of the fairy tale in a totally a different way. This is more like "The Simple Life" with Nicole Richie and Paris Hilton. I love it though and still think its appropriate for Coco Tangs themed Fashion show as its the harsher realities of whats within this fantasy land.

Vogue Paris Nov 09 "Montres"
Magdalena Frackowiak by Katja Rahlwes
Source: Fashion Gone Rogue

Everyone is at it!

Online Boutiques are opening left right and centre...

This week- Balanciaga opened its online Boutique.
http://www.balenciaga.com

Finally... shopping time X

By the end of the week;

• Completed SWOT for Tang including quotes
• Completed interviews of competitors - nightlife and boutiques
• Complete SWOT for Brownes, Gatecrasher and Eschucha
• Complete SWOTS for Collard Manson, KITSCH (maybe a third)
• Main body of the PEST done
• Research Nottingham as an up and coming city - Broadmarsh plans

You make me love you

We both adore the Olsen Twins. This image is a great excuse to have a picture of an Olsen on our site but it also fits in with everything we are going for. Old, tatters and still utterly fabulous. Ashley looks a sensational whilst incorporating our vintage vibe for our boutique.

Alice in Wonderland

We've all seen Ashleys mickey mouse ears, Luellas big bows... but here we have it. Chairs as head pieces. I love it. It relates perfectly to the world of Alice on Wonderland where she steps into this world where she becomes a giant. Tiny tables, chairs, beds.. why oh why did Alice never think of turning the furniture into a Fashion Statement.

I would love to see models in our catwalk with chairs on their head or tiny chairs in boutique.

Editorial: The Aspen Players
Magazine: Pop Fall/Winter 09.10
Models: Hannelore Knut and Iekeliene Stange
Photographer: Shona Heath

images from thefashionspot

One step too far

With our boutique we want to go much further than the child like image of a fairy tale land. This images from Rodarte S/S 2010 just created the image in my head which I never knew was actually possible. These images are breath taking. I adore Rodarte. ADORE. And he just went up my rating even more after this catwalk show. Its got the dark, gloomy, mysterious and scary theme that we want to bring into our fairy tale land.

Its as if this sweet innocent child went into her fairytale land through her wardrobe and like many when you are in awe or something you just don't know when to stop. In doing this the little girl came face to face with a harsher reality of what the world really does entail.

I like the mix from the cute fairytale land with the mix of an adults view of the fairytale land where everything is not as pink and fluffy as it first appears.

Lost in the woods

Its funny- it was only this morning that I was walking down to the library and whilst thinking I should really be in a bad mood- its early, its dark and its cold! But weirdly I was in a good mood, there is something mysterious almost magical to me about Autumn. The fallen leaves which children kick along the road, the colour scheme, the dew on the grass, the excuse not to leave the house but to watch yet another episode of Gossip Girl.

And then I see this on Coco's Tea Party- This shoot was from 2007 by Alex White the Fashion editor of W magazine. It summarises to me why I do in fact love Autumn. Its cute and makes me reminisce on the days when it was actually me throwing the leaves up above my head and giggling with friends.

Aside from my life story- these images fit the fairy tale feel that we want to en corporate into our boutique at Coco Tang.

http://www.cocosteaparty.com

Glamour

We want our boutique to ooze glamour- the sheer sophistication of real fashion. These images are taken from Vogue Italia, Craig McDean. This images is perfect for Coco Tang as it nails disheveled, eccentric glamour.

There is so much rich, fabulous, exaggerated glamour its perfect for what we have in mind.

Ref: Vogue Italia

" Monday, December 11, 2006
CollardManson @ Cabbages & Frocks Market, London Current mood: chipper
Just a quick not to let you all know that CollardManson own range bags are now available in the run up to Christmas at a stall being run at the Cabbages & Frocks Market, Marylebone High St (opposite the Conran shop).The market is open each Saturday between 11:00-17:00hrs.www.cabbagesandfrocks.co.ukwww.collardmanson.com "

Tang could potentially have their own range of boutique merchandise within the store in order to establish itself as a fashion brand more strongly. e.g. jewellery based on the new VIP section launch incorporating jewellery instead of a pass.

Just another day at The Ritz

The boutique that we have in mind is quirky and quaint. These images of Anna Dello Russo ~(the fashion editor of Vogue, Nippon) at the Ritz express sheer beauty. Everyone knows that The Ritz is a place for grace, elegance and glamour- Coco Tang will be coherent in this theme. I love the vintage vibe with the gold, dark underlying feeling.

Ref: Gin and Roses Blog

http://ginandroses.blogspot.com/

http://www.myspace.com/collardmanson

http://www.collardmanson.com/visitors/index.html

This boutique has a fairytale/wonderland visage around it and an established brand personality. This should be similar to the image that we aim to produce for Coco but have the usp of being a bar as well.

State of Grace

These Haute Couture dresses are to die for. This shoot is in fact Sarah all time favorite shoot.

I love how undressed and understated these images are. They fit the image of Coco Tang perfectly with the damanged walls and unfinished look yet they define fashion- Natalia looks immaculate, elegant and sophisticated each image is bigger and better than the last. The shoot is simply breathe taking and this is something that we would like to bring back to our boutque for Coco Tang.

Ref: British Vogue May 2009

Boutiques in Notts;

KITSCH

COLLARD MANSON

PINK & LILLY

COW

WILD

2 main competitors - KITSCH / COLLARD MANSON